Tesla not only under pressure at e-cars: customers turn away from this product
Tesla is currently struggling with brand problems due to controversial statements by CEO Elon Musk. The problem is now also wearing away at the electric cars, as more buyers are looking for an alternative to Tesla’s Powerwall for home energy storage. This stores surplus energy so that you can use the electricity at night or during power outages, for example.
As the News page Electrek reports, the share of homeowners who have opted for a Powerwall fell from 73 percent in January to 64 percent in March 2025. In addition, 68 percent would explicitly search for a Tesla alternative when selecting the right storage system. The information comes from EnergySage, a service that compares solar system offers.
Customers would be outraged about Musk’s policy
Although some customers would own products from the manufacturer, such as Model 3 or Model Y, they would be “outraged by Musk’s policy and therefore do not want to send him another money.” According to the news site, a comparable alternative to Tesla’s Powerwall 3 would be the Franklin aPower 2, which even offers a 15-year warranty instead of ten years. At 15 kilowatt hours, the energy capacity is also higher than Tesla’s storage system with 13.5 kilowatt hours.
Despite the problems, EnergySage states that the comparison service is still receiving more requests for Powerwalls than for any other battery system. Without installation costs and additional hardware, the Powerwall 3 costs almost 8,000 euros in this country.
The increasing competition among e-cars is also burdening Tesla, as another manufacturer now offers a Model Y alternative for only 15,000 euros. Further reports from the field of electromobility are reading at this point.
